Amazon Fresh
2023–2025
Amazon Fresh is an online and physical grocery store offering a wide selection of fresh produce, pantry essentials, and everyday favorites at affordable prices.
Projects
In-Store Signage
A strategic and design shift in purpose of our in-store signage.
Bag
An opportunity to flex the brand’s RTBs to the customer.
New Store Openings
Create excitement surrounding the openings of 52 new Amazon Fresh grocery stores across the entire United States.
Seasonal Campaigns
Campaigns aligned to seasonal product cycles.